About Us
Rooted in experience, designed with intention.
Founded in 2018, Fleuressence is a team-based wedding and event floral design studio serving Richmond, Charlottesville, and the surrounding areas of Central Virginia. With over 300 weddings completed, our studio is built on experience, integrity, and intentional design.
Our collaborative team model allows us to serve each client with care, consistency, and creative depth, while offering a level of support that brings ease to the planning process. Because our work is shared among a dedicated team of designers and production staff, every event is thoughtfully prepared and fully supported from start to finish—ensuring continuity, reliability, and attention to detail throughout the entire experience.
With our clients’ ideas at the forefront of every design plan, we thoughtfully interpret each vision and elevate it with a fresh, refined perspective to create awe-inspired floral designs. Rather than pigeonholing ourselves into a single design style, we thrive on working across diverse aesthetics, allowing each wedding to feel distinctly personal while maintaining a cohesive, elevated result.
Guided by wisdom, sustainable practices, and an uncompromising commitment to quality, our work is crafted to transcend trends and stand the test of time—creating florals that feel as meaningful as the moments they accompany.
Sidney Leigh Photography
SUSTAINABILITY
At Fleuressence, sustainability is at the heart of everything we do. As a Richmond and Charlottesville wedding florist, we’re committed to reducing our environmental footprint while crafting unforgettable floral arrangements for Virginia weddings. We never use single-use plastic floral foam, opting instead for reusable materials like glass and sustainable mechanics to minimize waste.
Our approach to sourcing ingredients is equally thoughtful. We order fresh flowers and greenery specifically for each wedding or event, ensuring we only use what’s needed. By avoiding over-ordering or maintaining large inventories, we support responsible farming practices and reduce waste.
Whenever possible, we source locally from Virginia farmers, celebrating the unique beauty of seasonal blooms while supporting our local agricultural community. This not only provides a fresh, authentic touch to your wedding flowers but also reinforces our commitment to sustainable practices. At Fleuressence, we believe every wedding deserves to be unique—in both design and impact.
Meet The Team.
Tori
OWNER | CREATIVE DIRECTOR
Tori grew up watching nature bloom in the backyard of her childhood home in South Louisiana, where her mother tended over 60 roses and an array of bulbs and perennials. Since Tori also shared her mother’s love for flowers it was only natural that she would one day earn a degree in horticulture.
Following completion of her education, Tori worked as an event planner, and later, as an analyst testing seed for Virginia farmers. Her love for flowers eventually led her back to doing what she loves most: designing and creating beautiful floral arrangements, and in 2018, Tori founded Fleuressence.
Today, as Owner & Creative Director of Fleuressence, Tori and her team at Fleuressence spend many love filled hours creating the perfect backdrops and timeless arrangements for a bride’s special day. She is also a wife to Jason and mother to Liza.
“The joy, excitement, and complete awe that clients express over their floral designs truly fulfills me. I’m forever grateful for the opportunity to be a part of someone’s special day.”
Tori loves bright, full, versatile flowers that provide both texture and unique pops of color to arrangements. She’s currently loving Garden Roses, Foxglove and Dahlias.
Amy
OPERATIONS MANAGER
A hopeless romantic at heart, Amy loves hearing clients’ love stories and playing a role in their special day. This passion along with her ability to bring cohesion to the team make Amy a valuable asset to the Fleuressence team. As the Operations Manager, Amy seamlessly orchestrates all aspects of project management, client communication, flower and goods ordering, staffing, and the day-to-day workflow. In addition to her acute attention to detail and knack for organization, Amy also has an eye for design, assisting with the creation of mood boards. Outside of the studio, Amy can be found staying cozy at home or traveling to visit friends and family throughout Virginia. She also loves practicing yoga and spending quality time with her husband Josh and their adorable rescue pup.
Favorite flower: Cosmos and Butterfly Ranunculus
Katie
STUDIO MANAGER I EVENT LEAD
Katie, a native of Catharpin, VA, embarked on her floral adventure as a freelancer in 2021, inspired by her lifelong love of flowers. From nurturing a large flower garden at home as a child to working with a community-supported agriculture (CSA) program during and after high school, Katie’s passion for plants has always been evident. Her journey in greenhouses and horticulture began in 2017, and she now holds a bachelor’s degree in Arts/Illustration. As the Studio Manager, Katie joyfully oversees design production, ensures top-notch quality control, supports her fellow designers, leads events, manages orders, and creates whimsical floral creations. She’s also a doting mother to her baby girl Violet.
Favorite Flower: Butterfly Ranunculus.
Ashley
DESIGNER | FLOWER FARMER
Ashley is one of the creative forces behind the scenes at Fleuressence. Her love of working with her hands, being creative, and seeing her floral designs come together to make her a perfect fit as a floral designer & horticulturist. Ashley is a multi-tasker, growing flowers for upcoming events and creating beautiful arrangements. Her love for working with flowers and unleashing creativity is evident in every task she undertakes. Beyond the studio, you can find Ashley spending time in nature. She loves working in her garden where she finds inspiration for floral designs, and she also enjoys taking her dogs hiking.
Favorite Flower: Sweet Pea
Angela
DESIGNER
Angela, hailing from Maryville, TN just outside Knoxville, spent her childhood exploring the great outdoors and the Great Smoky mountains. Her journey in the wedding industry began in 2017 while she was in college, working for a wedding planning agency. She transitioned to floral design in 2020, merging her deep admiration for nature—especially plants and flowers—with her love for design and beauty. The opportunity to turn floral design into a career was a dream come true for Angela. Angela brings a fresh perspective of design to the Fleuressence team. In addition to studio design, she also leads events. When she’s not immersed in floral creativity, she enjoys cooking when she has the time and energy. You might also find her relaxing at the park with a good book or delving into the world of natural wine and farming.
Favorite flower: Nasturtium
Dana
EVENT LEAD
A love for the beauty of floral designs and wedding celebrations led Dana to her positions as a Designer and Event Lead at Fleuressence. Dana finds joy in crafting visually stunning, artistic designs that transcend the ordinary and add a special touch to every event. In addition to designing unforgettable florals, she also has a keen eye and passion for seeing the big picture, ensuring that every detail of floral installations is perfect from start to finish. In keeping with Fleuressence’s mission of sustainability, Dana is passionate about reusing, repurposing, and recycling and always has recommendations for more sustainable practices. When she’s not designing beautiful bouquets and luxe installations, Dana can be found enjoying the outdoors, riding her bike, hiking, taking road trips, and of course, gardening. Her organizing business, Cut the Mustard, is a wonderful solution to those looking for a personal solution to life’s daily clutter. She is also a proud mother of her sweet daughter Thea.
Favorite flower: Anemone
Brittany
DESIGNER
Brittany, a Charlottesville native, embarked on her floral journey after high school. Her career flourished as she gained experience with several prominent Virginia florists. After moving to Richmond to pursue her bachelor’s degree, Brittany continued her work in the floral industry while also building a successful career in project management. As a Floral Designer at Fleuressence, she ensures that clients' visions are seamlessly integrated into their design plans. In her free time, Brittany enjoys Muay Thai and staying active at the gym.
Favorite Flower: Garden Rose
Shannon
DESIGNER
With a long history in landscaping design, Shannon began working in a plant nursery at the age of seventeen. Her love for plants, and all things living, led to a degree in Horticulture. After four years of growing specialty flowers for a wholesale nursery and serving as a horticulturist for Chesterfield, Virginia, Shannon spent four years as an event & floral manager in the Dominican Republic.
As a Floral Designer for Fleuressence, Shannon crafts floral designs and executes floral installations, as well as leads events. She also owns her own business, Heirbloom Creative, where she preserves wedding flowers.
Favorite flower: Dahlia
Dillon
FLORAL ASSISTANT
Dillon has a deep passion for both people and flowers. As a full-time mom of four, she has mastered the art of multitasking and brings that same energy and efficiency to her work. Known for her positivity and enthusiasm, Dillon thrives in collaborative environments, eagerly supporting her team and ensuring client satisfaction. She plays a key role in all facets of event production, from setup to teardown, with a focus on creating seamless and memorable experiences for every client.
Favorite Flower: Ranunculus
Have a question?
Answers to our most Frequently Asked Questions can be found on our FAQ page. For any additional questions please send us an email at hello@flueressencefloraldesign.com.